24 Hour Fitness First to Offer Nike + iPod

24 Hour Fitness, the largest fitness club chain in the U.S., is the first to offer new Nike + iPod enabled gym equipment in select clubs across the country. Nike and Apple worked with major gym equipment manufacturers to make their cardio equipment Nike + iPod compatible so gym members can easily track and record workouts on cardio equipment like treadmills, stair steppers, elliptical trainers and stationary bikes. Beginning in July, select 24 Hour Fitness clubs in New York, San Francisco, Miami, Denver, Portland and Salt Lake City will begin receiving Nike + iPod enabled gym equipment, just in time for members to use the new machines to prepare for and compete in the Nike+ Human Race on August 31, 2008.

Extending the great Nike + iPod Sport Kit experience users are already familiar with, 24 Hour Fitness members can track their cardio workouts and log their data by connecting their iPod nano to the Nike + iPod enabled cardio equipment. When 24 Hour Fitness members then connect their iPod nano to their computer, their workout data is sent to nikeplus.com through iTunes (www.itunes.com). This workout data is converted to “CardioMiles” so that users of cardio equipment can easily set goals and participate in challenges with runners and with users of other cardio equipment.

“24 Hour Fitness is proud to be the first in the industry to offer members this innovative technology which will enhance the workout experience both inside and outside of the club,” said Carl Liebert, chief executive officer for 24 Hour Fitness.“ The new Nike + iPod compatible equipment is a great way to monitor workouts and achieve your fitness goals, whether you are a triathelete or a stay-at-home parent trying to get in a workout twice a week!”